YOU CAN’T STOP

MY DRIVE.

Concept:

THE BATON:
YOU CAN’T STOP MY DRIVE.

They are determined to outpace every generation that’s come before, in a quest to leave their mark on the world. They possess an intangible quality they call, having motion.
Toyota wants to turn that motion, into momentum, propelling them towards new possibilities. These men are showing up differently than any we’ve ever seen, and they’re not asking for your permission. So get ready, because you can’t stop what’s coming.

Role
Senior Art Director/ACD

Team
Corey Seaton - GCD

Project
My Block/
You Can’t Stop My Drive

Client
Toyota USA

Agency
Burrell Communications

BATON: 30

Toyota Brand - YOU CAN’T STOP MY DRIVE : 30

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TOYOTA CAMRY - VIBE SHIFT